Wednesday, December 16, 2009

Acer Introduces 3.31-pound Ferrari One Notebook

Acer Introduces 3.31-pound Ferrari One Notebook
by Jeremy Korzeniewski (RSS feed) Dec 10th 2009 at 12:00AM
Lying somewhere in the thin-and-light category between the well-defined netbook and the traditional full-featured notebook is the new Acer Ferrari One. The latest installation of the successful partnership between the famous Italian supercar manufacturer and Acer America, there isn't really anything exceptional about the computer other than the bright red color and matching Prancing Horse badge on the lid.Still, it's a well-equipped 3.31-pound laptop with (take a deep breathe) an AMD Athlon 64 X2 dual-core processor, ATI Radeon HD 3200 graphics, 4GB of DDR2 667MHz system memory, a 250 GB hard disk, an 11.6-inch HD widescreen display and Windows 7 Home Premium.If the lure of the latest Ferrari-badged Acer is too much for you to handle, the Ferrari One notebook is available now with a starting price one cent shy of $600. Feel free to peruse the official press release after the break.[Source: Acer via Engadget]

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Tag Heuer Retains Tiger Woods As Brand Ambassador Despite Scandal

It has not been an easy holiday season for mega super athlete Tiger Woods. After news got out about his possible extra-marital affairs and the resulting fiasco surrounding it, the squeaky clean celebrity now has a new angle to his personality. Still, I think he handled the media conference aspects of it much better than others have in the past. Tiger is a very wealthy guy thanks to years of unprecedented sponsorship and endorsement deals. Suddenly advertisements with his iconic image have all but disappeared - especially on television. Sponsors are worried about possible negative associations with the star looming in the public at this time. Of course, none of this is a surprise. Like most scandals, this will likely more or less blow over in a few weeks or months. Whatever ensues in Tiger's personal life, is his own business. From a sponsorship standpoint, things won't be quite the same, as some of the more conservative advertisers will likely shun Tiger, although he was once the boy-wonder of conservative image athletes. One of Tiger's most popular sponsors is watch maker Tag Heuer - who has recently announced their dedication to sticking with the man who has likely been good for their business. Tag Heuer, while a Swiss watch maker, is French owned (by LVMH). While they may pause or delay advertisements in the immediate future, expect to see lots more Tag Heuer ads involving Tiger Woods, a baseball cap, a golf club, and a watch in the near future. Via World Tempus (in French). Ariel Adams publishes the luxury watch review site
Tags: endorsements, golf, scandal, sponsorship, tag heuer, TagHeuer, Tiger Woods, TigerWoods, watch
Filed under: Timepieces, Sports

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Monday, December 14, 2009

Colon Cancer Is Preventable!

During his first physical exam in several years, 55-year-old Joe mentioned that his 70-year-old sister was doing well after colon cancer 10 years ago. Joe's provider completed the examination, sent him for routine lab tests, and gave him a referral to see a gastroenterologist for his first screening colonoscopy. The GI doctor finds and removes a few colon polyps during the procedure, and recommends that Joe repeat the colonoscopy in three years.
Not all colon polyps become cancers, but all cancers come from polyps, Virgie Bright-Ellington, M.D., writes in Chapter 4 of 'What your Doctor Wants You to Know, But Doesn't Have Time To Tell You,'' which is being excerpted on AOL Black Voices Wellness blog."Adenomatous polyps are precancerous polyps that are found in colons of approximately 30 percent of middle aged and older individuals,'' Dr. Bright-Ellington writes. "Fortunately only a small percentage of those polyps become malignant (cancerous).''Colorectal cancer, cancer of the colon and rectum, is the third leading cause of cancer death in both African American men and women, according to a study released by the American Cancer Society in 2007, the latest figures available. Higher death rates from colorectal cancer account for one-fourth of the disparity in cancer death rates between African American and white women and 11 percent of the disparity between African American and white men. While reasons for the death rate are still being studied, some risk factors for developing colorectal cancer are related to genetics, obesity, physical inactivity, cigarette smoking, a diet high in red or processed meats, and heavy alcohol consumption. Protections against colorectal cancer include physical activity, a diet high in fruits and vegetables, and screening with removal of polyps, the study says.Beginning at age 50, it's recommended that you have screening colonoscopies every three to five years to deter polyps, Dr. Bright-Ellington, who trained at the Cambridge Hospital of Harvard Medical School. "However, if you have a parent or sibling diagnosed with colon cancer before age 50, talk with your provider about beginning regular screening colonoscopies approximately ten years before the age of the relative's diagnosis,'' she writes. "For instance, if your mom was diagnosed with colon cancer at the age of 40, your regular screening colonoscopies should start by age 30.''Many feel having a rectal examination or a colonoscopy (an examination of the colon with a camera at the end of a tube that goes into the rectum) is embarrassing, Dr. Bright-Ellington writes. You've probably heard this before, but doctors look at every party of the human body in a very detached, clinical way. It's true.Moral of the Story:When there is no polyp, there's no cancer. Beginning at age 50, get a screening colonoscopy every three to five years. Dr. Virgie Bright-Ellington is a graduate from the University of Michigan Medical School. She is a former clinical professor at New York University Medical School and a former instructor at Harvard Medical School, Youngstown State University and Northeastern Ohio Universities College of Medicine.
Tagged as: American Cancer Society, AmericanCancerSociety, colon cancer, colon cancer prevention, colon cancer screening, ColonCancer, ColonCancerPrevention, ColonCancerScreening
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